# Klaviyo

Klaviyo is a marketing automation platform for email and SMS. Sesami and Klaviyo are strategic partners, and you can send Sesami booking events into Klaviyo to power confirmations, reminders, and follow-ups.

## What You Can Do

* **Appointment confirmations** — email or SMS the moment a booking is made
* **Appointment reminders** — 24 hours before, 1 hour before, or custom timing
* **Rescheduling & cancellation notices** — keep customers informed of changes
* **Post-appointment flows** — review requests, rebook offers, loyalty rewards
* **Customer segmentation** — tag customers who booked, target by service, etc.

## How It Works

Sesami sends booking events to Klaviyo via **Sesami Flows**. Each event (appointment created, rescheduled, canceled, completed, reminder) carries rich data — service, time, resource, customer management link, and more — that you can use in Klaviyo email and SMS templates.

## Setup

The full setup guide — including Flow presets, Klaviyo API key setup, and the complete list of available event properties — is here:

{% hint style="success" %}
[**Sesami Flows and Klaviyo**](/automations/sesami-flows-and-klaviyo.md) — step-by-step integration guide
{% endhint %}

## Related

* [Sesami Flows](/automations/sesami-flows.md) — the automation engine behind the integration
* [Notification Emails](/notifications/notification-emails.md) — Sesami's built-in email notifications
* [Customers](/apps-integrations/shopify/customers.md) — how customer data flows between Sesami, Shopify, and Klaviyo


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